So yeah, that introspective thingus I said I might write? I've decided against it. I'm just summing it up in that I do not function well alone, and that being the sort of person I am causes me to be alone. There's more too it, and fleshing it out even that much has given me second thoughts about even posting this, so I'm not going to go into it. The point is I'm in a rut, and I'm not quite sure when it began, because being in a rut is a familiar thing to me.
I don't know how many of you click on any of the links I have, but Questionable Content has been especially resonant in its past few strips. Well, resonant for me at least.
There is a new version of Firefox out. Get it. It is good. More support for higher web standards means that the more people get it, the better the web ends up being.
Ok, I think it's about time I wrote something large here, so just let me collect myself for a second.
*switches music from metal a la System of a Down to blues-ish rock a la Blues Traveler*
I am going to talk about ad trucks. For those of you unaware, ad trucks are tractor-trailers that are paid to drive around big cities with ads in tow. They carry no goods. They serve no purpose other than to try and get us to buy shit we don't need. So far, they've been mostly prevalent in Canada; Toronto and Montreal being the most infested. However, Ikea, to drop a name, has marketed in that fashion over here.
I'm trying to think of a worse form of advertizing. Maybe if there were achers hiding in back alleys tagging pedestrians with arrows that had flyers tied to them. My conclusion for now (yes that's slightly contradictory but get over it) is that there is no legal way to piss me off more with your advertizing than to put it on a fucking truck. Then again those fuckers are inventive. They'll probably find a way. And the fucked up thing is that if I carved their ruttin' intestines out, I'd go to jail.
Why am I so pissed off? There are a multitude of reasons. In no particular order:
It is getting to the point where you cannot turn your head without seeing an ad. They take up about a third of the airtime on television, during which the VOLUME IS FUCKING AMPLIFIED. You need to install special software to keep web ads from destroying your hard drive and tracking your use of the internet. Your email; your snailmail: full of them. And that's just at home. Commercials have weaseled their way into the cinemas. I don't know about other cities, but in Boston, companies rent out entire subway stations of adspace. I could provide an exhaustive list of places where ads are and they shouldn't be, but I'll save myself the embolism. The point is, we do not need more ads in our lives. These trucks intensify the already annoying corporate nature of our cities.
These trucks do not serve a constructive purpose, and yet their rank inefficiency drives up the demand (and thus the price) of gas. In a point in time where bills like the Clear Skies Act serve to lessen the restrictions on pollution control, these heavily-polluting vehicles are yet another blow against the efforts to curb global warming and improve air quality.
These trucks are ugly. I don't need to elaborate there.
Speaking as a native of Boston (well, a suburb to the north of it if you must), which is one of the most difficult cities in the nation to navigate in a car, I can say that the extra congestion is most certainly not welcome. To quote Ryan North, "the time lost stuck behind an ad truck can be directly traced to some jerk who thought that his message was more important than minutes from your life."
These fucking things make people's lives both subjectively and quantifiably worse in the pursuit of commercial gain. If I ever meet the guy who came up with this idea I will punch him in the face. If I see one of these trucks parked I will seriously consider slashing the tires.
Luckily, some people are out there fighting the good fight on a legal level. If that doesn't work though, I say that working at other levels is perfectly justified, in a style fusing the better parts of Tyler Durden and Hunter S. Thompson. Just try and tell me that wouldn't be totally fucking badass.